It was Equal Pay Day on 24th March that represents the raising awareness about the gender pay gap. In India, the awareness is still at a low level, because we are dealing with pressing issues like women education and employment. But on an international map, the day was a symbolic gesture of bridging the pay gap between genders. Every country puts different formulas to mark the day hence, diff...
Why do some people just light up the room the moment they enter into one? Why do some people become influential or why some people’s presence is so pleasing? The answer is simple- they are true to their brand!
Let us explain, in today’s professional world, only being good at work isn’t enough. You should be able to sell your work, your ability to work and your intentions and promises.
Brand Me is a concept that’s been making round for a few years now! Everyone is advised to work on their individual aura and perception. There is a deep rooted reason behind it. Good work is obviously valued but now people look for the perfect person for the job baked on many parameters. Empathy, ability to understand other people and humanize the problems are also considered as important qualities and there’s a constant search for people who can marry these qualities with ability to churn out good work.
Let us show you how you can work on Brand ME in 2021!
Good deeds cost nobody –
It’s simple, isn’t it? If you are offered service or a piece of advice with the exchange of money, you appreciate it, take the advice, and move ahead, but if you get something extra out of compassion, empathy, and pure intentions, you remember those people you have gratitude towards and you are always ready to help them. Now just reverse the equation and you have your answer!
Be consistent –
It may be your social media presence or your individualistic style of conducting a meeting, if you’re consistent then it automatically becomes your identity. But do research and think through about what are the things you want to be known for. That choice has to be well thought through.
Be resourceful and expert in your domain –
People think of you as a brand when they know you’re an expert in some things. It can be financial advice or start-up business or any other thing. Do deep research about it and start sharing opinion pieces. Make it a part of your identity and automatically your brand is associated with it.
Reinvent and break the barriers –
Want to stand out and get associated with something you’re passionate about? Well, start talking about it openly. You’re a reflection of your thoughts and opinions, they might be unique and bold but they become a part of your identity, so never shy away from speaking your mind. So many people have built their identities while talking and acting about things that bothered them and they came and changed the scenario.